AT A GLANCE

Helppo is an early-stage EdTech startup focused on creating an accessible, on-demand tutoring platform to help students improve their academic performance through 1:1 support. Designed to be intuitive and seamless, Helppo connects students with qualified tutors via a chat-based interface, offering a modern solution for supplemental education.

As a Product Designer at Helppo, I worked directly with the founder to design the MVP from the ground up. My work included translating user and business goals into low-to-high fidelity wireframes, establishing the brand’s visual direction, and building a design system that would scale as the product evolved. I designed both the student and tutor flows, focusing on usability, clarity, and efficiency to ensure the first launch is clear to users what Helppo is. I also created Helppo’s landing page and brand assets to ensure visual consistency across all user touchpoints. This role allowed me to have full ownership over the product experience while adapting quickly in a fast-paced startup environment.

THE TEAM

Etania Cheng - UX/UI Designer, Content Designer, Graphic Designer

Hubert Chan - Founder, Engineer

TOOLS

Figma

TIMELINE

Nov 2023 - Current